At the 18th Beijing International Book Fair, the Foreign Language Teaching & Research Press launched new digital products [see post "Roads of China’s digital publishing export"] : a digital reading pen for foreign languages “Wai Yantong” [probably Viaton], Internet teaching materials and a collaborative translation platform. The digital reading pen will be promoted in primary [...]
Archive for the ‘“go out” strategy’ category
Foreign Language Teaching & Research Press: on digital road to educational service provider (China)
08/09/201118th Beijing International Book Fair wrapped up, copyright trade with China increasing
07/09/2011The 18th Beijing International Book Fair lowered its curtain on September 4th. A total of 2,953 copyright trade agreements were signed between China and foreign countries (+574 y-o-y) [see post "Copyright export breakthrough on 17th Beijing International Book Fair"]. Among them, 1,412 copyrights were sold or sought cooperation with foreign publishers, a 17 percent rise [...]
Roads of China’s digital publishing export
06/09/2011During the Beijing International Book Fair, journalists of China Press and Publishing Journal interviewed participants about their viewpoints and experiences concerning “go out”. Foreign Language Teaching and Research Press (FLTRP): new content channels and technology for overseas markets. To make its products more suitable for overseas markets, FLTRP has adapted content to different media formats [...]
China’s publishing industry: “going out” success factors
05/09/2011According to the 2011 Press and Publication Industry Report released recently, China’s “deficit” in copyright trade is narrowing [see post "China’s copyright trade improving"], and the “go out” strategy of Chinese publications has made excellent progress. Major reasons are: Focus on both domestic and foreign markets At present, China’s publishing companies participate in book fairs [...]
Factors influencing China’s book import & export
02/09/2011In 2010, the export of all kinds of publications continued to increase, but an unfavorable balance of trade still exists. However, due to the following factors, the negative balance between import and export in the book market is gradually reduced: Book export channels and paths are more diversified and books on learning Chinese are very [...]
China’s copyright trade improving
31/08/2011In recent years, the ratio between copyright import & export has gradually been reduced. According to the “2010 Analysis Report on the News and Publishing Industry”, the proportion of copyright export to copyright import was 1:2.9 in 2010, down from 1:3.3 a year earlier. During last year’s Beijing International Book Fair, a total of 2379 [...]
“China’s International Book Promotion Plan”: volume to double
29/08/2011According to numbers presented at a press conference for the “China’s International Book Promotion Plan”, since 2006 China has signed publishing agreements with 351 publishing companies from 56 countries and 351 regions and published 1609 kinds of books in 34 languages. In order to intensify the “going out” of Chinese publications and culture, plan participants [...]
Database to collect data on overseas Chinese culture academic works
05/08/2011On July 22nd, the launch of the Chinese Culture Overseas Distribution Dynamic Database Program was announced at a seminar hosted by Beijing Foreign Studies University. This program aims to collect and analyze overseas distribution data of Chinese culture academic works to support governmental policy-making and the “go out” strategy. During the program’s first stage until [...]
East Europe: a new market opportunity for the “going out” of Chinese publishing houses?
28/07/2011Last month, Time Publishing and Media Co. – belonging to Anhui Publishing Group – signed an agreement with Marszalek Publishing, becoming the first Chinese publishing house to enter the Polish market. The group intends to establish a network which covers the whole East European market in the future. As a non-mainstream market, Eastern Europe offers differentiation [...]
First bonded warehouse for publications established in China
26/07/2011On July 19th, China’s first bonded warehouse for imported publications was founded by China Publication Import and Export Group. It constitutes a new mechanism for the timely provision of publications needed by domestic users and will raise the efficiency of executing orders and facilitate foreign publishing houses’ expansion into the Chinese market. Furthermore, the bonded [...]
China’s 8th Press Seminar for African Government Officials held in Beijing
18/07/2011Last week, the 8th Press Seminar Seminar for African Government Officials was held in Beijing, with 42 officials from 17 African countries attending the seminar. Wang Chen, Director of the State Council, delivered an address. The seminar was established by the State Council Information Office and Ministry of Commerce. Since its start in 2004, about [...]
China signs first publishing memorandum of cooperation with Latin American country
15/07/2011China’s General Administration of Press and Publication signed a publishing memorandum with Book Committee of the Republic of Cuba on July 13th during GAPP Vice Director Jiang Jianguo’s visit to Cuba. This is the first such memorandum of cooperation signed with a Latin American country. According to the memorandum, the two countries will cooperate closely [...]
Three US publishing groups to support China’s publishing overseas market expansion
13/07/2011In order to speed up the pace of “going out”, GAPP signed Memorandums of Cooperation with Condé Nast, National Geographic and IDG during GAPP Vice Director Jiang Jianguo’ visit to the USA. According to the memorandum, GAPP will support the overseas promotion and distribution of Chinese journals through a cooperation with Condé Nast. Through product, [...]
Digital Publishing in China in the next five years: 6 focal areas of development
12/07/2011At the opening of the Fourth Chinese Digital Publishing Exposition on July 6th at the Beijing International Conference Center, General Adminstration of Press and Publication Vice Director Sun Shoushan gave a speech on “Being Confident and Creative to Accelerate Sustainable Development of Digital Publishing”. Sun stated that in order to raise the share of digital [...]
Sino-Kazakhstan International Book Fair
27/06/2011Kazakhstan’s National Convention Vice President recently met with the Director of the Xinjiang Autonomous Region Press and Publication Bureau in Urumchi. For the purpose of promoting communication between Xinjiang and Kazakhstan and cooperation on Silk Road culture, both sides discussed the Chinese bookstore opening in Kazakhstan and co-hosting the Sino-Kazakhstan International Book Fair and . [...]
China Publishing Blue Book: six development trends in 2011
21/06/2011The “2010-2011 Development Report on China’s Publishing Industry (China Publishing Blue Book)” has been released. According to the report’s analysis, the development of China’s publishing industry will show six trends in 2011: Consumer publications will emerge. More ventures between central and local publishing groups. Capital operation of publishing enterprises will focus on new media. Digital [...]
Li Dongdong: Speeding up China’s reform and development of newspapers and periodicals
20/06/2011The 2011 China Press Executive Symposium was held at the end of last week in Hangzhou under the title “The way to transform & upgrade China’s newspaper groups” [see: "First day of the 2011 China Press Executive Symposium"]. In a policy speech, GAPP Vice-Director Li Dongdong stressed the importance of speeding up the complete tranformation [...]
Chinese Classics top program for “going out” of China’s publishing industry
20/06/2011During the final review meeting for the 2011 Classic China International Publishing Program, GAPP Director Liu Binjie emphasized the importance of the Chinese Classics in promoting the “going out” of the country’s press and publication industry during the 12th Five-Year Plan period [see post "2011 Classic China – International Publishing Project aims at copyright export"]. [...]
China and Vietnam signed MoU on press and publication cooperation
16/06/2011On June 10th, China’s General Administration of Press and Publication signed a memorandum of understanding with the Vietnam Information and Media Department to cooperate in several ways, such as the exchange of latest information on policies, regulations and industrial development, consulting support on policy creation, technical help, personnel training, etc. Source: China and Vietnam signed [...]
Spotlight on: Tianjin Publishing Foreign Trade Company
10/06/2011Beginning in September, Tianjin Publishing Foreign Trade Company plans to participate in several overseas Chinese book fairs, such as the Malaysia International Chinese Book Fair, Confucius Publishing Cultural American Exhibition, etc. It was awarded the “national cultural export key enterprise” by four departments including GAPP for its significant performance on promoting the “going out” of [...]
Legal and copyright issues of China’s publishing industry’s globalization
06/06/2011How copyright trade can “go out” during the 12th Five-Year Plan period is a topic of common concern to copyright industry insiders. From a legal perspective, “go out” means copyright foreign trade. This process mainly involves three legal problems: The effectiveness of work and its copyright. Having a legal, effective work and its copyright is [...]
China establishes first Culture Publishing Center in Africa
30/05/2011The first Chinese Culture Publishing Center in Africa, co-founded by Zhejiang Publishing United Group and Nairobi University, held its opening ceremony in Nairobi (Kenya) on May 25th. The publishing center is expected to promote the cooperation between Zhejiang Province and East Africa in the publishing industry and expand the former’s business there. Source: First Chinese [...]
China’s Commercial Press sells digital copyright to Wolters Kluwer
26/05/2011In last August, Commercial Press established a strategic cooperative partnership and signed a copyright trade framework agreement with Wolters Kluwer. In the same year, Commercial Press imported the English translation copyright for a series of labor and social security books from the latter. On May 24th, the two sides signed another trade agreement: Commercial Press [...]
New York TV station to promote Chinese books and English publications on China
24/05/2011China National Publication Import and Export Corporation will sign a strategic cooperation agreement with New York’s ICN TV Network on May 25, constituting an important measure to promote the “going out” of Chinese culture. The cooperation will enhance the propaganda and popularization of Chinese culture in the US in the following aspects: Expanding channels for [...]
Fujian Overseas Chinese Bookstore Project – a new road to “go out”
20/05/2011On May 17th, the signing ceremony for the Fujian Overseas Chinese Bookstore Project, sponsored by the Fujian Foreign Cultural Exchange Association and Fujian Press & Publication Bureau, was held in Fuzhou. General Administration of Press and Publication Deputy Director Wu Shulin attended the ceremony and indicated that the project is an effective way for Chinese [...]
GAPP delegation visits Mumbai
12/05/2011A GAPP delegation headed by Vice Director Wu Shulin visited Mumbai, India. On the agenda were a government agreement on cultural cooperation, book publishing exchange and a meeting with the Cambridge University Press branch in India. Source: GAPP delegation visits Mumbai, India (in Chinese)
Training key for success of China’s publishing industry – could be much farther already…
06/05/2011On May 3rd, the 3rd Business Administration Seminar for Higher Management in the Publishing Industry, held by General Press and Publication Administration, was opened in Tsinghua University. At the opening ceremony, GAPP’s Deputy Director Sun Shoushan emphasized the importance of personnel training to achieve the targets of the 12th five-year plan for the press & [...]
Academic publishing – international editing service in China as “export subsidy”?
03/05/2011In the original article of yesterday’s post “An opinion on academic publishing in China: top universities should “retire” their own journals“, CAS member Wang Dingsheng lauded the strict reviewing process of foreign journals. Apart from ethical differences Wang is implying, this stage often represents a stumbling block for Chinese authors and their institutions: non-native English [...]
Can digital bases promote the development of digital publishing in China?
02/05/2011National digital publishing bases are being established one after the other, and their influence on the development of digital publishing is also being discussed: Clustering effects Many experts in the industry think that the clustering effects of national digital publishing bases can promote the rapid development of digital publishing. Furthermore, digital bases can provide a [...]
An opinion on academic publishing in China: top universities should “retire” their own journals
02/05/2011Recently, Wang Dingsheng, a member of the Chinese Academy of Sciences, expressed his viewpoints on academic journals in an interview with Hefei Evening. The number of domestic academic papers increases sharply. Wang found that Chinese researchers prefer foreign journals, but the citation rate of papers published in foreign journals is not high. Furthermore, the number [...]
China’s media cooperation with Africa to break Western news monopoly
24/04/2011During the China-Africa Media Conference, a seminar with Chinese and African journalists based in Nairobi, Kenya, the head of the CPC’s Publicity Department Li Changchun called out for direct links between the Chinese and African media communities, so that social and economic developments are covered in a truthful way by breaking the Western information monopoly, [...]
China’s media international expansion: Xinhua mobile newspaper in Kenya
21/04/2011Xinhua Mobile Newspaper, the first-ever mobile newspaper in sub-Saharan Africa, was soft-launched in Kenya on Tuesday. The cooperation of mobile service provider Safaricom with Xinhua News Agency as contents provider and China’s telecommunications company Huawei as technology partner “enables about 17 million Kenyan mobile subscribers to receive news from China’s Xinhua News Agency via Multimedia [...]
China’s global media expansion: control instead of credibility – and maybe still welcome?
21/04/2011In the article “China Makes Global Media Push, But Skeptics Abound“, MediaShift takes a closer look at the spreading of Chinese media abroad as a key part of China’s soft power strategy, stating that in spite of the huge investments, the “problem with China’s increasingly international media giants is that they suffer from a lack of [...]
GAPP’s research guidelines for 2011 released (China)
19/04/2011The General Administration of Print and Publications published its Research Guidelines for this year. Study projects are as follows: Reform issues in the news and publishing industry -Obvious problems in the system reform of non-political press units -Solutions for distribution systems of Party newspapers -Models on guiding and regulating non-public capital to join the news [...]
30th anniversary of “Reader”: Creating a Digital Age legend in China
19/04/2011China’s story magazine Reader is celebrating its 30th anniversary this month and now accounts for 3.3% of China’s magazine market. In the Digital Age, Reader continues to create its own legend. Focusing on marketing strategies: Reader carries out the strategies of low price as well as high quality. 23 distribution sites have been set up [...]
China’s International Book Promotion Plan: digitize and localize
14/04/2011According to the recently held 7th meeting on the China International Book Promotion Plan, its focus will be on these three aspects: Improve quantity and quality of copyright export. Further strengthening the ability to select topics with an international level and direction. Digital publishing to “go out”. Encouraging excellent publications to enter the international market [...]
WSJ interview with Susan Shirk, author of ‘Changing Media, Changing China’
31/03/2011Susan Shirk, the author of “Changing Media, Changing China“, was interviewed by the Wall Street Journal’s blog China Realtime Report. In one answer she stated that the most fundamental change to happen to media in China is “[a]llowing media to go to the market”, with competition being “a stimulus for a lot of interesting subsequent [...]
Ancient books lost to foreign countries to “come back” to China
31/03/2011The editing & publishing of ancient books is closely related to China’s economic, political, cultural and social establishment, thus Liu Binjie, GAPP’s Director, expressed his ideas on how to carry out the related tasks during the 12th Five-year Plan period in a policy speech. Liu outlined his thoughts in seven items, the last one being [...]
China International Publishing Group: using international book fairs to increase Chinese publications’ influence in the world
30/03/2011With the advantages of information, channels, interpersonal relations and experience accumulated in international communication, China International Publishing Group formed its own international publishing and export-oriented characteristic, promoting cultural exchange as well as Chinese publications’ influence in the world. Every year, the group publishes 3,000 books in nearly 20 languages, its exports constitute more than 50% [...]
2011 Classic China – International Publishing Project aims at copyright export
24/03/2011According to GAPP, the Classic China – International Publishing Project Office started the application process for this year’s project grants. Since the project was launched in 2009, altogether 207 projects have received funding. The final goal of application projects must be to export copyright to non-Chinese language regions, or to jointly publish with publishing houses [...]
Liu Binjie (GAPP): China’s publishing needs well-known works, masters, enterprises and brands
22/03/2011Recently, the 2nd selection for the China Publishing Government Prize was held, playing an important role in providing guidance, motivating the advanced, creating new industrial patterns and promoting cultural development. On the occasion of this event, General Administration of Press and Publication’s Director Liu Binjie emphasized the importance of creating well-known works, masters, enterprises and [...]
“China Daily Asia Weekly” launched in Bangkok
17/03/2011From China Daily itself: “The 24-page China Daily Asia Weekly is published every Friday in five countries in Asia with a circulation of 70,000. It aims to increase that number to 120,000 by the end of the year, which will make it the most widely circulated pan-Asia newspaper.” Source: China Daily launches new Asia publication [...]
Outlook: China’s press and publishing industry in the coming five years
10/03/2011In an interview with China Youth Daily at the beginning of the “two sessions” (of NPC and CPPCC), GAPP’s Director Liu Binjie provided details on China’s press and publishing industry’s development goals during the fresh 12th Five-year plan. I added section topics in bold for structure and added my comments in italics after each section. [...]
China’s imports and exports of books and publications to strike a balance within five years
09/03/2011According to an article in China Daily, GAPP Director Liu Binjie is “confident the country will strike a balance between imports and exports of books and publications during the 12th Five-Year Plan (2011-2015) … due to growing curiosity about China’s development mode and its economic achievements, along with the country’s efforts to promote itself”. This [...]
GAPP’s five focal areas: modern management, digitalization, rural areas, int’l expansion, anti-piracy (China)
09/03/2011At a panel discussion on March 7th in Beijing, GAPP Vice Director Jiang Jianguo enumerated five areas on which GAPP intents to focus: Further deepen the reform: Introduction of modern management systems in restructured enterprises, also on a micro-level, while improving press and publication services. (Also see previous post: Policy speech on system reform of [...]
National People’s Congress proposal: Develop and export Chinese culture
04/03/2011During the “two sessions” of NPC and CPPCC now taking place in Beijing, the Central Committee of the China Association for Promoting Democracy will give a speech on “establishing a cultural ‘strong nation’ strategy and enhancing national cultural soft power” and submit a proposal on cultural development strategies and the “go out” strategy. Cultural development [...]
National People’s Congress: GAPP Vice Director Li Dongdong on enhancing China’s soft power
04/03/2011Ahead of the “two sessions” [Note: of National People's Congress and the People's Political Consultative Conference (CPPCC) which began today], CPPCC member and GAPP Vice Director Li Dongdong stated three aspects in which China needs to improve in order to realize its goal of becoming a powerful country in the news and publishing area: Improving [...]
China’s publishing industry in the post-system-reform age: opinions and comments
03/03/2011[Note: As often, a list of opinions expressed by industry professionals provides better insights into what might become official policy than GAPP policy speeches (see previous post Policy speech on system reform of China’s news publishing industry during 12th Five-year plan). They also throw a spotlight on current and foreseen problems. The article's title "How [...]
More translations of Chinese literature to enter European and American markets
01/03/2011During the Chinese-British Literature Translation Forum held in Beijing on February 22nd, questions on how to promote more translated Chinese works to enter the European and American markets were discussed. Translated literature is needed in the whole world, but the share of Chinese works in the European and American markets is less than three percent. [...]
